Automotive
Design Sprints in an Automotive Company
Leading Automotive Manufacturer (Marketing & Finance)
The Story
The Challenge
Our training experience for our marketing and sales teams in dealerships is disjointed. It is housed on multiple systems, creating a poor user experience. The teams also require too much effort and time to prepare the material, and are not motivated by the experience.
Our Approach
In collaboration with the automotive manufacturer, ADAPTOVATE ran digital prototyping design sprints:
- Implemented agile ways of working to rapidly develop a digital, clickable prototype in just 4 weeks
- Developed training guides and scripts for 3 use cases to create a scenario-based, continuous learning experience for end-users
- Prioritised precisely what was needed to prototype the platform, creating a lightweight, easy-to-use tool for the client team
Results & Impact
To clickable prototype
Outcomes
Using agile design sprints, ADAPTOVATE delivered a lightweight, clickable digital prototype in just 4 weeks — with training guides and scripts across 3 use cases for a scenario-based, continuous learning experience tailored to end-users.
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